Information Collected by us within the Services
In order to maximize your experience and to provide you with enhanced products and services, WSI may collect personally identifiable information ("PII") from you, including your name and e-mail address Some examples of instances when we collect personally identifiable information include when you:
- Complete a survey
- Send us an e-mail message or complete an inquiry form to receive additional information
We also may collect certain information through automated means, such as:
- Specific geographic location where you are currently located
- Information about your device and device capabilities
- Information about your device operating system
- Information about how you use the Services
- Your activities on the Services
- IP address
- Device identifier
- Carrier information
Location Information. In certain instances in our Services, you will be able to input specific location information in order for us to bring up the weather for that location. For that Service, we will ask you to input specific location such as address, city and state or zip code.
To offer you certain Services and engage in the other uses described below, on some devices we provide you the option to opt-in to allow us to use your physical geographic location using GPS, cellular network location based services on your device. You may at any time opt-out from these geo-location services by going to the settings on your device.
Alerts and notifications. In certain of our Services, you have the ability to receive push notifications for weather related updates. To provide these services, we may need to collect your device information and mobile carrier information, in addition to the zip code or geographic area to which the alert, update or notification pertains. If you no longer wish to receive these types of notifications you may opt-out by turning them off within the settings of your mobile device or the particular Service for which you registered.
How We Use and Share Your Information
One of the most valuable assets of our business is you. Except as described below WSI does not rent, sell or share personally identifiable information about you with other people or nonaffiliated companies.
- A. WSI and its Affiliates
We use information collected on the Services, and disclose information to third parties, including your physical geographic location, to help fulfill your requests or in connection with the operation of the Services, for example to service your account, conduct a transaction or provide a service that you have requested, display information that we believe matches your interests and profile, facilitate updates to the Services, provide support, improve the working of the Services, and compile statistics about our users and your use of the Services. We and such third parties may on occasion combine information about you with information obtained from other parties to market to you products or services that may be of interest to you.
- B. Third-Party Processors
When your information is collected on the Services, it may be shared with selected third parties in connection with the operation of the Services or the provision of services to you ("Third Party Processors"). These Third Party Processors may include, for example, companies that process credit card information for WSI, that deliver materials to you via e-mail or postal service, that organize, administer, process, or provide advertising services, and/or that analyze data on our behalf to help us provide more relevant offers to you and to eliminate the delivery of duplicate offers as well as correcting and/or updating users' data based on information we provide them. We also provide your information to third party mapping service providers to provide you map content for the Services. Third party processors are authorized to use your information that we provide to them only to carry out the service they are providing for WSI. We require that the third party processors securely store the personally identifiable data we provide to them and maintain it so that it can be accessed when needed for future purposes, and all such Third Party Processors are contractually bound by us to keep the personally identifiable information confidential.
- C. Other Web Sites, Other Services, and Links
- D. Use by Us of IP Addresses and Information Saved by Other Technologies
WSI and Third Party Processors acting on our behalf use various Internet technologies which help us to manage the operations of our Services and track usage behavior so that we can tailor information and advertisements to make your visits more enjoyable and meaningful. These Internet technologies include:
Information that WSI collects via the technologies described in this section may be linked to other information about you. WSI uses the technologies described in this section, alone or in combination, to provide and administer our services, understand user behavior, manage services operations, measure the effectiveness of advertisements and our service operations, target advertising, help diagnose problems, recognize repeat visitors, track and analyze usage behavior, facilitate your access to and use of our services, and count users who have visited certain areas of our Services we wish to track.
WSI contracts with certain Third Party Processors to track, analyze and report data about the usage of our Services using these Internet technologies. These Third Party Processors include:
These opt-outs are device specific and may not work on all devices. You can also opt out of future information collection from our Services by uninstalling the application.
- IP Addresses: numbers assigned to individual computers which accompany every packet of information across the Internet.
- Beacons: electronic tags.
- E. Purchase or Sale of Businesses
WSI continually looks for ways to improve our business, including purchasing or selling all or part of a business or company. If we buy or sell a business, databases containing personally identifiable information will likely be transferred as part of the sale. If we buy a business, we will honor the requests of that business' former customers regarding their personally identifiable information. If in connection with a sale there will be material changes to the way personally identifiable information is being used, affected consumers will be notified via e-mail and will be given the opportunity to opt-out.
- F. Other Limitations on Privacy
Opting-Out, Corrections and Cancellations
If you receive an offer or promotion from WSI or a third party related to WSI you must have opted in. To ensure we have your consent, we make sure that each e-mail sent to you by WSI presents the additional opportunity to opt-out of receiving future e-mails.
WSI is committed to protecting the safety and privacy of young people using the Internet. We do not knowingly collect personally identifiable information from children under the age of 13 and believe that children should get their parents' or guardians' consent before giving out any personal information.
Our Services may contain links to third party Web sites geared to children. The linked sites are not under the control of WSI. We are not responsible for the contents of any linked site or any link contained in a linked site, nor are we responsible for the privacy practices of the operators of those sites with respect to children. We strongly encourage parents and guardians to review the privacy policies of all linked sites.
WSI, and all associated Services and systems, including registration, is housed on servers operated in the United States. If you are located in the European Union or elsewhere outside of the United States, please be aware that information we collect (including cookies) will be processed and stored in the United States, a jurisdiction in which the data protection and privacy laws may not offer the same level of protection as those in the country where you reside or are a citizen. By using our Services and providing information to use, you consent to the transfer to and processing of the information in the United States.
Our Commitment to Security
Keeping the information you provide to WSI secure is important to us. We have put in place appropriate physical, electronic and managerial procedures to protect and safeguard your data. Of course, although WSI uses standard industry practices to protect your personal information, we cannot guarantee that your communications with the Services will never be unlawfully intercepted, or that your personal information will never be unlawfully accessed by third parties.